Lily Dart
Sunday 22nd March
4:30pm
Track 2: The Graduate Centre
Slides: http://www.slideshare.net/LilyDart/guerrilla-testingwordcamp
Are you frustrated with vague feedback from clients, mostly informed by their own personal tastes? Do you yearn for feedback from real users, but lack the budget to pay for full-on usability testing?
Guerrilla usability testing is an inexpensive and speedy way to put users at the centre of your design process. It can help to keep clients focused on strategic goals, over personal their colour preferences.
Lily will show you how to design and run a guerrilla usability testing session to get valuable feedback from people on the street.
