{"id":2128,"date":"2016-02-05T14:35:57","date_gmt":"2016-02-05T14:35:57","guid":{"rendered":"https:\/\/2016.london.wordcamp.org\/?post_type=wcb_session&#038;p=2128"},"modified":"2016-06-12T15:38:36","modified_gmt":"2016-06-12T14:38:36","slug":"the-how-and-why-of-small-business-blogging","status":"publish","type":"wcb_session","link":"https:\/\/london.wordcamp.org\/2016\/session\/the-how-and-why-of-small-business-blogging\/","title":{"rendered":"The How and Why of Small Business Blogging"},"content":{"rendered":"<ul class=\"session-speaker-meta\">\n<li><a href=\"https:\/\/2016.london.wordcamp.org\/speaker\/claire-brotherton\/\">Claire Brotherton<\/a><\/li>\n<li>Saturday 9th April<\/li>\n<li>10.50am<\/li>\n<\/ul>\n<p>My session would be on the why and how of blogging and how it can be used to develop your business. What are the advantages, how can you develop a regular blogging habit and what plugins you can use to make life easier. Also how I kick-started my blogging with a blogging challenge.<\/p>\n<iframe src='https:\/\/www.slideshare.net\/slideshow\/embed_code\/60687880' width='604' height='495' sandbox=\"allow-popups allow-scripts allow-same-origin allow-presentation\" allowfullscreen webkitallowfullscreen mozallowfullscreen><\/iframe>\n<p>&nbsp;<\/p>\n<p><iframe title=\"VideoPress Video Player\" aria-label='VideoPress Video Player' width='604' height='340' src='https:\/\/video.wordpress.com\/embed\/Qyooe8Hd?hd=1&amp;cover=1' frameborder='0' allowfullscreen allow='clipboard-write'><\/iframe><script src='https:\/\/v0.wordpress.com\/js\/next\/videopress-iframe.js?m=1674852142'><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Claire Brotherton Saturday 9th April 10.50am My session would be on the why and how of blogging and how it can be used to develop your business. What are the advantages, how can you develop a regular blogging habit and what plugins you can use to make life easier. Also how I kick-started my blogging &hellip; <a href=\"https:\/\/london.wordcamp.org\/2016\/session\/the-how-and-why-of-small-business-blogging\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">The How and Why of Small Business Blogging<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":14211160,"featured_media":0,"template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_session_time":1460195400,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1232],"footnotes":""},"session_track":[13412],"session_category":[],"class_list":["post-2128","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-2"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6VVdi-yk","session_date_time":{"date":"09 Apr 2016","time":"10:50"},"session_speakers":[{"id":"1232","slug":"claire-brotherton","name":"Claire Brotherton","link":"https:\/\/london.wordcamp.org\/2016\/speaker\/claire-brotherton\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/london.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/2128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/london.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/london.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":12,"href":"https:\/\/london.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/2128\/revisions"}],"predecessor-version":[{"id":4611,"href":"https:\/\/london.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/2128\/revisions\/4611"}],"speakers":[{"embeddable":true,"href":"https:\/\/london.wordcamp.org\/2016\/wp-json\/wp\/v2\/speakers\/1232"}],"author":[{"embeddable":true,"href":"https:\/\/london.wordcamp.org\/2016\/wp-json\/wporg\/v1\/users\/abrightclearweb"}],"wp:attachment":[{"href":"https:\/\/london.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=2128"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/london.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_track?post=2128"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/london.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_category?post=2128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}