Monique Dubbelman

Monique Dubbelman

Monique started working as a graphical designer and engineer somewhere in the 20th century. She discovered the web in the early 90’s and has been online ever since, exploring new possibilities. Her expertise shifted towards marketing, communications and web design. About 10 years ago, she started selling online and therefore built and designed her own web shop. She works as an entrepreneur in her own company BOE!media since 2011, advising SME’s on their digital (marketing) strategy. In 2016, she graduated from the Amsterdam University of Applied Sciences as a bachelor in information management. Building websites with WordPress is an important part of her work. When she’s not glued to her phone or computer, she likes to whisper to earth worms on her allotment.

Session

About Gary Jones

I'm a Customer Experience AI Engineer in the enterprise WordPress space, currently figuring out how AI fits into the way our support and engineering teams actually do their jobs at WordPress VIP. Most of my recent work sits at the intersection of three things: AI inside engineering and support operations, the open-source plugins our customers rely on, and the community that holds the WordPress ecosystem together. On the AI side, I've been exploring how AI agents and MCP servers can connect to the operational tools support teams use day-to-day, from scheduling and coverage through to triage. There's still a lot to learn here. On the plugin side, I review and merge contributions to VIP-owned WordPress plugins used by tens of thousands of sites. Earlier this year I helped launch customerhub.wpvip.com, a community hub for our enterprise customers. On the community side, as of WP 7.0 I've contributed to 29 of the last 39 WordPress core releases, I'm a General Translation Editor for British English on translate.wordpress.org, and I'm an organiser for WordCamp Europe (Basel 2025, Krakow 2026). I'm also a named contributor on PSR-5, the PHPDoc standard. Before VIP, I ran my own agency for ten years, was a long-standing contributor to the Genesis Framework, and co-hosted the UK Genesis Podcast. Earlier than that, I taught maths and IT, including a stint as a team leader for prison education. The teaching instinct still drives a lot of what I do.