{"id":1879,"date":"2017-02-02T11:51:37","date_gmt":"2017-02-02T11:51:37","guid":{"rendered":"http:\/\/2017.london.wordcamp.org\/?post_type=wcb_session&#038;p=1879"},"modified":"2017-08-31T09:54:12","modified_gmt":"2017-08-31T08:54:12","slug":"migrating-content-is-like-moving-house-how-did-we-end-up-with-all-this-stuff-and-where-does-it-all-go-now","status":"publish","type":"wcb_session","link":"https:\/\/london.wordcamp.org\/2017\/session\/migrating-content-is-like-moving-house-how-did-we-end-up-with-all-this-stuff-and-where-does-it-all-go-now\/","title":{"rendered":"Migrating Content is Like Moving House: How Did We End Up with all this Stuff? And where does it all go now?"},"content":{"rendered":"<p>Content is King, right? But alongside shiny new designs, new features and technical challenges, content barely gets a second glance. Much like when you move house, migrating your content seems easy enough until the deadline is looming and you&#8217;ve got no choice but to grab everything at random before it gets left behind.<\/p>\n<p>Where do all the boxes go, and how do they get there? Do you even know what they all are? What order do they go back together in? And why do you still have that poster from the 90s? Moving house, and Migrating content, is all about planning, mapping and making a specific list and sticking to it. It&#8217;s also about knowing when to abandon everything and start afresh. Having migrated dozens of sites well, and dozens of sites badly, I&#8217;ll show you how to keep things on track, how to plan for success, and how to cope with failure.<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<section id=\"slides\" class=\"session--slides\">\n<h2>Slides<\/h2>\n<p><iframe loading=\"lazy\" title=\"Migrating Content is like Moving House: How did we end up with all this stuff? And where does it all go now?\" id=\"talk_frame_405243\" class=\"speakerdeck-iframe\" src=\"\/\/speakerdeck.com\/player\/800585bb4b764ea785de63eac167c77c\" width=\"604\" height=\"453\" style=\"aspect-ratio:604\/453; border:0; padding:0; margin:0; background:transparent;\" frameborder=\"0\" allowtransparency=\"true\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<\/section>\n<section id=\"video\" class=\"session--video\">\n<h2>Video<\/h2>\n<div id=\"v-TrYtgqGy-1\" class=\"video-player\"><iframe title='VideoPress Video Player' aria-label='VideoPress Video Player' width='604' height='338' src='https:\/\/videopress.com\/embed\/TrYtgqGy?hd=1&amp;cover=1&amp;loop=0&amp;autoPlay=0&amp;permalink=1&amp;muted=0&amp;controls=1&amp;playsinline=0&amp;useAverageColor=0&amp;preloadContent=metadata' frameborder='0' allowfullscreen data-resize-to-parent=\"true\" allow='clipboard-write'><\/iframe><script src='https:\/\/s0.wp.com\/wp-content\/plugins\/video\/assets\/js\/next\/videopress-iframe.js'><\/script><\/div>\n<\/section>\n<section id=\"transcription\" class=\"session--transcription\">\n<h2>Transcription<\/h2>\n<p><b>ELLIOT:<\/b> \u00a0\u00a0\u00a0We will begin our final talk in track B before lunch. \u00a0So lunch starts at 12.30 and if you enjoy queuing, that is the time to go if you don&#8217;t enjoy queuing wait for an hour or so. \u00a0Don&#8217;t go at 12.30 if you can because it holds everything up. \u00a0So other than that we have got this talk which will finish at just about 12.30 and we have Edd Hurst from Brighton and we are going to use this opportunity to do a plug for WordCamp Brighton which Edd is involved in as well. \u00a0So WordCamp Brighton on 18th August. \u00a0It is really good, our second one, a success last year. \u00a0Come down to the seaside it will be good fun. \u00a0So Edd works for pragmatic and has been working in WordPress for ten years or so he is also a film maker and documentary maker and he has helped rescue a whale. \u00a0That is the information I got from Edd when I asked him to talk about himself. \u00a0So I will hand over to Edd.<\/p>\n<p><b>EDD HURST:<\/b> \u00a0Thank you very much. \u00a0Microphone works, everything is good. \u00a0So my name is Edd. \u00a0I live in Brighton where I work as a producer at Pragmatic. \u00a0And for all intense and purposes this means I spend a lot of my time thinking about websites, piecing together client requirement and how to best deliver them. \u00a0I have been thinking about migrating websites and more specifically migrating several websites into one. \u00a0Sometimes I like to take work home with me and I like to think about other things and recently I have been thinking about moving house. \u00a0At some point I melt the two together and end up with a wonderful talk about how migrating content is a bit like moving house. \u00a0So moving house absolutely sucks. \u00a0No matter how many times you do it or how many things you think you will be able to do better next time or after having done it badly the time before. \u00a0Moving house is always an incredible waste of time. \u00a0It is not to say it is not worthwhile or exciting. \u00a0It brings with it opportunities and communities and extra space. \u00a0It is hard to forget the process take so long to actually do. \u00a0But one you have done it a few time it is easy to get into a rhythm and you can pick up tricks to make sure it is done better next time. \u00a0So bagging up the shopping at the supermarket putting the eggs at the top. \u00a0So no matter how many times you move each time is always different from the last that is true, we will be probably be moving most of the same things we moved before. \u00a0There is probably a whole pile of stuff you never really unpacked last time and they end up back in the attic again. \u00a0And depending on how many birthdays and iPhone cycles, depends on how much more stuff you are going to bring with you. \u00a0The house we are going to move to is probably not the House we prove to last time. \u00a0That is the key difference. \u00a0We can&#8217;t just assume that everything is going to fit. \u00a0The amount of stuff we have to take with us and the complexity helps to decide whether or not it is something we are willing to do ourselves or if we get an expert into help. \u00a0In the same way migrating website really comes down to the content itself. \u00a0How much there is, how inter connected it is, how important it is. \u00a0I am sure I can probably hire a man in a van to move across the street, 250\u00a0feet from here to about the end of this corridor. \u00a0But on the face of it it seems like he might just laugh at me. \u00a0So I can probably just do it myself. \u00a0I can see it from here. \u00a0I can probably just pick it up and a human chain gang like this table and move it around. \u00a0It is entirely likely something will break on the way and everybody will be sad. \u00a0There is a definite tipping point where there that bit too much to do yourself without potentially losing something on the way. \u00a0Equally unless you are just moving or migrating website hosts it is likely your website is being updated or even rebuilt completely, at which point the question of where it is all going to go is vital.<\/p>\n<p>So I was thinking about this whilst unpacking some boxes as I said earlier I have got a ton of boxes I have not unpacked since seven month ago, so they are probably fine where they are, I think about this instead. \u00a0So I think that migrating websites shares a few similarities with moving house. \u00a0This is pretty exciting. \u00a0It is something that everybody can understand and relate to. \u00a0In my job I use a lot of metaphors in fact every they I am speaking to somebody somewhere making some kind of reference or analogy to help better under the situation and give everybody common ground to discuss what is going on. \u00a0Your website is a car. \u00a0Your hosting is the garage you are going to park it in. \u00a0An I frame is a window into somebody else&#8217;s living room you can&#8217;t change the curtains but you can watch. \u00a0Migrating is a lot like moving house. \u00a0So why is it important? \u00a0What can we learn from this? \u00a0The bulk of us have probably moved house a lot more times than we have migrated websites. \u00a0Which means that having something else you are familiar with makes it less daunting the next time you do it and discuss it. \u00a0Moving house is also something you are deeply involved with, it is all of your stuff. \u00a0You need to pack it, you need to throw some of it away, break something, everything is sad and it is tiring and memorable. \u00a0Migrating your website is not something you are always so deeply involved in. \u00a0You don&#8217;t have that same connection it happens in the background which makes it harder to remember and harder to do again. \u00a0So let&#8217;s draw some lines between the two. \u00a0Step one. \u00a0It is essential to find out more of what we can about what we are doing first. \u00a0You would not think to pick up a wardrobe without checking to see if anything is inside of that wardrobe. \u00a0And if you are forward thinking you will think about getting the therapy measure out first to make sure it fits when it gets there. \u00a0Having more information it naturally leads to us being having more informed decisions which saves a lot of wasted time getting things wrong but allows us to plan effectively. \u00a0The information does not need to be overly specific. \u00a0That being said more detailed it can be the better. \u00a0So we can start with this. \u00a0General content pages. \u00a0Core blog and WooCommerce and PDF download. \u00a0We can think maybe we don&#8217;t need some of this other functionality. \u00a0In order to get this information WordPress can help us out quite a lot total post counts make it in relatively straightforward to breakout a comprehensive report. \u00a0We have 750 posts. \u00a0No comments and 50 pages. \u00a0It changes the scale. \u00a0If we dig a little further a bit more and the list becomes a bit more concise. \u00a0Precise. \u00a050 pages four templates. \u00a0778 blog posts 70 users. \u00a0And images forgotten about as you go along. \u00a0So first of all it is looking a bit bigger than we originally anticipated. \u00a0This is not always a problem but it is worth scheduling some time in.<\/p>\n<p>So we know what we have to move. \u00a0Nice, lets just move it right? \u00a0But, not quite. \u00a0Step 2. \u00a0Set fire to everything. \u00a0Maybe not quite so dramatically. \u00a0The idea is to imagine what it would be like if you lost everything you just planned out. \u00a0What would the world look like if you did not have that blog post or three piece suite? \u00a0What would cause you the most problems to do again. \u00a0Inversely what are you glad to be rid of, that ugly painting or that sofa, the pages the that the intern post that did not work out? \u00a0All those comments that were spam. \u00a0Unlike moving house you can completely ignore some things rather than moving them or controlling them away. \u00a0They will get deleted eventually but in the meantime problem solved. \u00a0For everything else make a note of what you want to keep. \u00a0And then carry on step 3. \u00a0Where does it all go? \u00a0We have got that idea of what we want to keep. \u00a0Where is it going to go? \u00a0This is one of the first things we do when we move into a new house, walk around the rooms. \u00a0Allocate some, and quibble over future furniture decisions, some things are obvious. \u00a0The kitchen is probably the room with the cupboards in and your fridge is probably going to go there. \u00a0The personal collection of miniature hotel shampoos will go wherever the shower is. \u00a0What about everything else? \u00a0What is left may not actually be that obvious. \u00a0And if you don&#8217;t want Java you should remind me later. \u00a0Sorry. \u00a0What is left might not be that obvious. \u00a0If you are in the process of redesigning viewer site it maybe you need to allocate the place and design for this content. \u00a0Another could reason to do this early. \u00a0Ah no, we forgot about the reviews. \u00a0We need to make sure there is a star rating next to each location. \u00a0Making sure to map all of this information correctly both in the back end and the front end is pivotal to ensure you have got everything. \u00a0But it is also a great opportunity to realise if there is anything you don&#8217;t have. \u00a0This means it might mean revising a wire frame that is overly ambitious or committing to filling the gaps. \u00a0Knowing where the gaps are early can make sure everybody knows what to expect. \u00a0Step 4. \u00a0It won&#8217;t all fit. \u00a0Inversely what if you have too much stuff. \u00a0The wire frame does not allow for it, the designs don&#8217;t measure up. \u00a0We will come back to this. \u00a0We should get rid of everything else. \u00a0We have already put something in the right location. \u00a0Everything you have got left over is probably a waste of space. \u00a0What if you are moving into a one bed flat and you don&#8217;t have room for your three piece suite any more and you are moving in with everybody else and you don&#8217;t have a need for two sets of dinner plates. \u00a0If you and your website are moving to the next level it maybe that you don&#8217;t actually need all the same things any more. \u00a0Your old blog might not fit with the your new corporate message, you might not need all those products any more. \u00a0You don&#8217;t sell them. \u00a0For everything that does not have an obvious place to call home it is worth readdressing whether or not you really need it. \u00a0If it is not going to make it to the front end of the website it does not make the cut. \u00a0You are unlikely to come back in six months time and find the need for it, so get rid of it. \u00a0So how do you do it? \u00a0Well every time I have moved house I have decided this house move is going to be the one where I get it right. \u00a0And I catalogue my CDs and adequately index all of my books. \u00a0It will be great. \u00a0I download a bar code scanner and a decimal system only I understand. \u00a0I will write out what each box contains. \u00a0I will give it a number I will never lose anything again. \u00a0In fairness that is a cracking idea. \u00a0But, I am probably not the first person to think of it, but an hour later when I have only backed one box I am kind of getting fed up, shove everything in a box where it kind of fits and hoping I don&#8217;t lose anything along the way. \u00a0As such it does not really matter how you actually get that information and collate it all together. \u00a0In fact what you will probably find is that halfway through you will change it and have multiple different versions of similar data. \u00a0The important thing that whatever the method it is easy to decode ideally by more people than just yourself. \u00a0So far it looks like we are doing well. \u00a0We have itemised and trimmed the fat. \u00a0We have mapped it out so everything has a place to go. \u00a0We have informed the relevant people designers can design and developers can work out the best way to store information and how they can put the page in the right place. \u00a0Project managers are happy, everything has a plan. \u00a0As a bonus we can get rid of everything extra that does not make sense to be there any more and see the potential gaps and amend the designs or add new content to make it work. \u00a0So far so good. \u00a0Now we just need to actually do it. \u00a0So it is entirely likely that there is probably a big delay between having everything ready and actually migrating the content. \u00a0The website needs to get built and designs need to get signed off. \u00a0It is probably not the next thing you do. \u00a0Why it is important you plan it properly so it is easy to understand in six months time when you come back to it it is there ready for you to pick back up. \u00a0In some cases it can make sense to do an initial migration at some point in this process. \u00a0The developers can look in real content depending how the content is moving across and what your site is going to look like. \u00a0It probably will not be final. \u00a0The old site is still fine the stock quantities are changing, but it is a good start. \u00a0It is important to note if you do that you are going to do all of the next steps twice. \u00a0That is not necessarily a bad thing, it is important to keep in mind. \u00a0So, step six pack it up, move it out depend on the project and the requirement it maybe it needs a trial run or the real deal. \u00a0Either way the process is more or less the same. \u00a0Dry runs aren&#8217;t normally a part of a typical house move. \u00a0But, if you consider when a prime minister or president changes office to get the old one out and the new one is just a few hours while they go to a signing meeting. \u00a0I like to think of this as a scene in a movie where they build a fake vote and practice it a few times. \u00a0If you have a live website. \u00a0Specially a shop you may move things across slowly or in phases. \u00a0Once to get content in place and again when you actually go live. \u00a0So how do we do it. \u00a0There are a few options. \u00a0You can clone it. \u00a0By this effectively mean you install a plugin that will clone your website into one place to another. \u00a0It can work as a starting point and easily go in and delete or amend. \u00a0If it is just the design changing being able to dump the existing content in your new place. \u00a0Moving from A to B can be the quickest method of getting there. \u00a0You could do it yourself, copy and paste style. \u00a0Probably the least practical method available. \u00a0In some instances and I am sure many people in this room have done it it is the easiest method and how some people do it. \u00a0It is going back to hiring a man in a van to move across the road. \u00a0There are still sites out there that have hard coded contact or not easy to get content out. \u00a0There is a point which it is properly quicker to copy and paste it. \u00a0Grab it from the front end and stick it in the back end. \u00a0This is true even when you finish migrating as well. \u00a0It maybe you successfully client everything you need to move things around or add something extra. \u00a0Full disclosure. \u00a0This is not fun. \u00a0However all of the mapping and planning will make it easier to plan this out, either way it is absolutely worth doing some of this yourself just to start with. \u00a0If you can do a half hour you will work out a nice rhythm and a good idea how long it takes to do a single item and be able to plan and you will also have got wrong and you will undo it and change it and after half an hour you will have a pretty good idea what to do it. \u00a0It is any at that point I would consider hiring somebody else to do the rest unless you spent the time up front generally speaking it will all go wrong and you will spend a lot longer doing it again. \u00a0Or they will or you will and tempers will be fraught. \u00a0I once migrated 700 products by hand from a HTML website to WooCommerce. \u00a0It took two weeks and drove everybody involved crazy. \u00a0For the sanity of your workforce work that out before you start otherwise you will end up with three different solutions to every problem and it is all just gone wrong. \u00a0So the next one you can do it yourself you can use a plugin. \u00a0There is a point at which it is worth getting a little help. \u00a0In moving terms this plugin is a man with a van. \u00a0He will help you pack it up and shove it in the van and help you unpack at other end. \u00a0Much like the man with a van, different options and key skills. \u00a0All of them have their own little quirks so it is best to test it to make sure it does do what you need. \u00a0The big benefit using a plugin is it does not really make too much difference as to the scale of your data set. \u00a0You could have seven posts or several hundred, the method is pretty much the same. \u00a0There are still constraints here, it maybe it does not do it in whatever way you want it. \u00a0The bigger the differences between your old and new site structure the more complicated to export and import. \u00a0At that point it might be worth looking to do a migration expert to help out. \u00a0Even if only just four particular part of the migration process to give you technical cover. \u00a0Taking us to step 4. \u00a0Professional migration company. \u00a0When it gets that bit too complicated or more time than you are willing to put into it yourself always consider hiring a professional through raise any red flags you might have missed. \u00a0In-house moving terms the profession people that come in and pack and take it away and unpack at other end. \u00a0Everything is done for you, great, as part of the process they will be able to do that mapping and set some time aside for try runs and that all important final run. \u00a0As to how they will do that, there is no particular magic trick, they probably do the same things in other three steps. \u00a0With the potential of amending anything themselves that is a little bit tricky to do as a plugin. \u00a0Behind the scenes bit is vital. \u00a0Specially for those complicated migrations where the website is switching content management systems to merge multiple into a single website. \u00a0Sometimes spending time up front to write code is worth it. \u00a0Specially if you means you can reuse it without having to do it all again. \u00a0So how do we know which option to take. \u00a0How do we know if we can n it ourselves? \u00a0For many of us the problem of moving house is a relatively easy way to fudge your way through. \u00a0Worse case scenario shove things inboxes and drive to your destination. \u00a0The comparison breaks a little bit, moving house it is pretty easy to see what is left behind. \u00a0If that big box of old jumpers is still there rather than in the van you know something has gone wrong. \u00a0But with migrating content you properly will not have noticed it is missing until you have pact half of it. \u00a0Imagine you were moving an entire office or library or museum how about moving the entirety of WordPress.com or wikipedia with 40\u00a0million articles. \u00a0It is easy to forget that not all websites are the same size. \u00a0Many of them will share a lot of the same plugins or architecture. \u00a0The content is different. \u00a0The amount of content is different. \u00a0That amount idea of scale to not always get picked up on at the beginning which is why it is important to do those first steps and final steps, all of the steps and work out what you have got and how big it really is. \u00a0Whichever way you choose to do your migration is not just a case of working out where the content should go but when it should be put there as well.<\/p>\n<p>Advice, I am sure we have all been given at one point or another is to pack your kettle last, so as soon as you arrive at your new house you can take it out and get it set up and have a nice cup of tea. \u00a0Imagine what you will say if you put the jam and cream the wrong way round. \u00a0In much the same way the order you choose to import your content can have really big consequences. \u00a0Some things will directly rely on other content being there already in order for to it work correctly. \u00a0This is all the more important if you are using an automated tool it does not know how to top and check if something is missing it assumes you know what you are doing and everything is in place. \u00a0It may not be immediately obvious as to why it has not worked as a result. \u00a0In this scenario you should not be afraid to start again. \u00a0Doing it may seem counter productive, but probably easier than fixing the problems one by one. \u00a0Often it can only be clear after having done it wrong two or three times before and realising what is missing. \u00a0This will always be a faff, having done it wrong will help you understand what you need to do to get it right and it will give you that connection to the content what you have always wanted. \u00a0So you have gone true this process. \u00a0You have got everything moved. \u00a0What does success look like? \u00a0With migration success is often mostly just recognise by it not being failure. \u00a0Sometimes this is a good thing. \u00a0I know somebody who moved into a old hotel few years ago, it had been broken into a few different houses, he happened to get the large reception area. \u00a0One day whilst making lunch an elderly gentleman walked in and asked for a glass of whisky. \u00a0Walked pass the miss mash of shoes and into an obviously domestic kitchen and failed to spot any of it. \u00a0All he knew was it was lunch time. \u00a020 years ago he used to go to the hotel for a quick drunk at lunch. \u00a0Users are creatures of habit. \u00a0The ideal situation here is to have the user come back the next day and not be missing anything. \u00a0It might look different put all the pages they came to see are still there. \u00a0The product they wanted to buy yesterday is still available. \u00a0In some instances the customer might not realise anything has changed at all. \u00a0That is a good thing. \u00a0Not for the guy in my story, he did not get a drink, he was asked to leave.<\/p>\n<p>Cool. \u00a0So those are effectively all the steps. \u00a0So what are common things you might need to keep in mind that typically go wrong or get missed or skipped along the way. \u00a0But images are a major problem and just a massive faff. \u00a0When importing your images WordPress will import them as if you were uploading them in the media library today. \u00a0Irrespective of when you added it previously all of your images will now be into they day by date folder. \u00a0So losing all of your image ranking is easily overlooked. \u00a0The most practical fix at this point is to resort to FtP or demand life to move it in its entirety to the new location. \u00a0The folder structure the same. \u00a0Google is happy. \u00a0We have also got the question of do we carry clone or migrate. \u00a0There are a lot of plugins out there you can help use migrate your website. \u00a0In my experience many of them are more like website clones than migrators. \u00a0This nice put cloning a website is not really what I am after 90% of the time. \u00a0Merging data is probably a bit more accurate. \u00a0The difference I am really looking for is being able to isolate specific types of content, posts or products or comments and move them form A to B without messing up anything else. \u00a0Things like post ideas so that everything continues to work. \u00a0A good example of migrating WooCommerce products and orders making sure the product ID of what was actually bought relates to what is in your new website now. \u00a0It can get pretty messed up quickly and it is easy to miss that it has gone wrong. \u00a0Post ID changes is another common problem. \u00a0When you migrate your content from A to B it is likely that B has some posts already. \u00a0If you are not cloning and just migrating all of your post IDs are different you will already have up loaded images and content, the new content might not relate to the right place. \u00a0That is key. \u00a0That is kind of where you get your professional migration expert to come and help map those back together even if that is all they did. \u00a0The last one is 301 redirects. \u00a0If you have been there you know how big a pain in the arse that is. \u00a0But if not come and see me afterwards and we will have a great conversation.<\/p>\n<p>So much like moving house migrating a website has a lot of moving parts to it. \u00a0Don&#8217;t under estimate the challenges and hopefully by following these steps your next migration will be a happy migration. \u00a0Thank you (Applause).<\/p>\n<p><b>ELLIOT:<\/b> \u00a0Thanks Edd for that talk, we have five or ten minutes for questions, if you would like to ask one pop your hand in the air and we will whiz over with the a microphone. \u00a0Someone must be questioning today? \u00a0No questions. \u00a0Over here.<\/p>\n<p><strong>FROM THE FLOOR:<\/strong> \u00a0Thanks for the talk Edd. \u00a0It is all about planning to minimise the down time right if your are migrating from one place to another? \u00a0What sort of thing do you put in place to make sure you do it as quickly as possible I guess?<\/p>\n<p><strong>EDD HURST:<\/strong> \u00a0The plan is the most important part everything mapped together and that process in mind. \u00a0If you are doing a big migration down time is not necessarily a bad thing. \u00a0Especially if you have got a shop it is absolutely the right thing to do, the last thing you want is to have somebody buy something and mess everything up. \u00a0But, without live data changes actually just having a content freeze from the client&#8217;s perspective is probably just fine. \u00a0If you are changing your website you have properly got it is a staging environment first and you are putting that live at some point. \u00a0A content freeze from your client&#8217;s perspective you can just swap that over, nobody is the wiser. \u00a0A question there.<\/p>\n<p><strong>FROM THE FLOOR:<\/strong> \u00a0Thanks for the talk. \u00a0You mentioned using plugins and I just wondered if you can mention a few that might be useful.<\/p>\n<p><strong>EDD HURST:<\/strong> \u00a0Yes some hosts have a plugin that can help you pull a plugin, pull a site in. \u00a0And those are quite useful. \u00a0Alternatively you can use WP migrate DP pro is good for cloning a website in and making sure you pull it in. \u00a0My personal favourite WP all import. \u00a0That does that fine level moving of data without over writing on the other side and it allows you to map various things like the metastructure and adding additional fields, it can help you remember where your content comes from even if that is not being added. \u00a0That is something I forgot, it can be really useful to add extra fields in place to what the legacy URL was or post ID was so when you are looking back at it you can actually find it pretty quickly, or you can very easily map all of those IDs to the legacy ID rather than the new post ID and it helps tie that together a little bit more.<\/p>\n<p><strong>ELLIOT:<\/strong> \u00a0Any more questions for Edd? \u00a0Okay thanks very much Edd. \u00a0Great talk. \u00a0Appreciate that (Applause). I just want to say before lunch a big thanks to our captioning team and the AV guys and audio Guys in yellow, we have our graduates bar to talk about WordPress and any help with problems. \u00a0Other than that it is lunch now if you head on through. \u00a0Try not to rush in now because everyone is going to be rushing and once you get your lunch you are welcome to eat it throughout the area, so do spread out and make space for everyone. \u00a0We are back here in track B at two o&#8217;clock.<\/p>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Content is King, right? But alongside shiny new designs, new features and technical challenges, content barely gets a second glance. Much like when you move house, migrating your content seems easy enough until the deadline is looming and you&#8217;ve got no choice but to grab everything at random before it gets left behind. Where do &hellip; <a href=\"https:\/\/london.wordcamp.org\/2017\/session\/migrating-content-is-like-moving-house-how-did-we-end-up-with-all-this-stuff-and-where-does-it-all-go-now\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Migrating Content is Like Moving House: How Did We End Up with all this Stuff? And where does it all go now?<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":5198315,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1489837800,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1753],"footnotes":""},"session_track":[446812],"session_category":[],"class_list":["post-1879","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-b"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p833Rb-uj","session_date_time":{"date":"18\/03\/2017","time":"11:50"},"session_speakers":[{"id":"1753","slug":"edd-hurst","name":"Edd Hurst","link":"https:\/\/london.wordcamp.org\/2017\/speaker\/edd-hurst\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/london.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1879","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/london.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/london.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":6,"href":"https:\/\/london.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1879\/revisions"}],"predecessor-version":[{"id":3617,"href":"https:\/\/london.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1879\/revisions\/3617"}],"speakers":[{"embeddable":true,"href":"https:\/\/london.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/1753"}],"author":[{"embeddable":true,"href":"https:\/\/london.wordcamp.org\/2017\/wp-json\/wporg\/v1\/users\/eddhurst"}],"wp:attachment":[{"href":"https:\/\/london.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=1879"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/london.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_track?post=1879"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/london.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_category?post=1879"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}